On July 7, 2018, the 7th member representative conference of Society of Chinese Commercial History(S.C.C.H) was held at the Central University of Finance and Economics. After the unanimous vote of all the delegates, Associate Prof. Minghui Qian was elected as the seventh executive director of S.C.C.H. Mr. Hui Wu, the first president of S.C.C.H, Mr. Ping Hu, former Minister of Ministry of Commerce of the People's Republic of China and the second president of S.C.C.H, Prof. Yaoqi Wang, President of Central University of Finance and Economics, Research Fellow Guoqiang Li, Deputy Director of Research Center of Public Administration and Human Resources of Development Research Center of the State and other leaders and nearly 400 members across the country attended the conference.

Associate Prof. Minghui Qian made report on behalf of Brand Professional Committee of S.C.C.H
Works as deputy director and secretary-general of Brand Professional Committee of S.C.C.H and committing to the field of brand management, brand culture, brand development history, etc., Prof. Minghui Qian has chaired and released the "China Brand Development Report" series, "China Trademark Brand Development Report" series, etc. Associate Prof. Minghui Qian was also invited by the National Development and Reform Commission to attend the opening ceremony of first Exposition on China Indigenous Brand(ECIB) and International Forum on China Brand Development as a national brand research expert representative on May 10, 2018, the second China Brand Day. At the same time, Associate Prof. Minghui Qian was also hired as the brand expert by Xinhua News Agency and China Brand, effectively promoting the influence of SIRM in the field of brand information resource management.